Valentino Pop Up 2018 Resort
Valentino presents a unique experience for their 2018 Resort Collection, which is pretty clever. The brand uses sports as the basis for the collection. The collection uses basketball , yoga and more to highlight fashion.
Valentino has also decided to partner with boutiques from around the world to create pop up shops to highlight the collection based on sports. The stores include The Webster, Maxfield, Harrods. The cities include LA, NYC, Shanghai, London etc. Each store will also sell exclusive Valentino items with named after that respective city.